Trade promotion activities rising again

Wednesday, 31/03/2021, 21:08 [GMT+7]

Trade promotion activities rising again

Khanh Hoa Provincial People's Committee has just approved the trade promotion program in 2021 with many outstanding activities, including organizing and bringing production establishments, enterprises to participate in fairs and exhibitions. exhibitions inside and outside the province to promote and introduce products.

Many activities of promotion and support to be organized
 
In 2020, the Covid-19 epidemic affected all fields. Many trade promotion programs were canceled. However, some fair were organized quite successfully such as: Safe Food Fair (held in June 2020 in Nha Trang City), Vietnamese goods fair on Binh Ba Island, Cam Binh Commune, Cam Ranh City.
 
In order to continue to help producer and enterprises to connect the supply and the demand, Khanh Hoa Provincial People's Committee has recently issued a decision to approve the trade promotion program 2021 with many outstanding activities. Accordingly, the program has 6 main activities, including: organizing 2 Vietnamese markets in rural areas in Ninh Hoa town and Cam Lam district, organize specialty markets in Khanh Hoa region, organizing booths displaying products of Khanh Hoa at 5 exhibitions across the country, supporting producers of the province to participate in a conference to connect supply - demand outside the province, joining in the booth of investment in industry in Vietnam at Vietnam Expo, supporting the province's farms and cooperatives to participate in fairs in the Central and Central Highlands regions in 2021. Trade promotion activities are funded a total budget of over 1 billion VND. This shows the care of the Provincial People's Committee and the Department of Industry and Trade for the current activities  of trade promotion and enterprise support. In addition, in districts and towns, fairs and exhibitions will also take place to promote and introduce products of businesses, organizations and individuals to consumers. For example, a trade - fashion fair will be held in Van Ninh district, Cam Lam district and Ninh Hoa town.
 

 

At safe food fair 2020
At safe food fair 2020
 
Local products prioritized
 
Huynh Tan Hai – an official of the Department of Industry and Trade, said that in addition to organizing activities to bring Vietnamese goods to the countryside, the department is also very interested in promoting and introducing OCOP (One commune one product) products. By the end of 2020, the department presided over and coordinated with the Department of Agriculture and Rural Development and Co.opmart Nha Trang to open a selling point of OCOP products at the supermarket. The products here are recognized and ranked with 3 to 4 stars of OCOP in the province in 2019 and 2020, including mushrooms, green-skin grapefruits, durians, O Xanh melon, Ngoc Quang rice, dried mango …
 
This is the first OCOP selling point in the province. It is considered as one of the most effective spots, contributing to promoting local farm products to consumers inside and outside the province. In the coming time, the Department of Industry and Trade will promote cooperation with the Department of Agriculture and Rural Development, the People's Committees of districts, towns and cities to continue replicating OCOP selling points across the province.
 
One of the activities also interested by many businesses and people is the Khanh Hoa specialty market (expected to take place in April 2021) with over 80 booths including OCOP products, typical industrial and rural products, local specialties inside and outside the province, food products, beverage, etc. This activity aims to encourage, motivate and support businesses to produce safe food in the province as well as to introduce to consumers certified safe food. Also in April, the Department of Industry and Trade will organize a delegation to participate in the booth of “Investment for industrial development in Vietnam" at the Vietnam Expo in 2021 to introduce the potentials and strengths of industrial development in Khanh Hoa, policies to attract investment in economic zones and industrial zones, especially Van Phong Economic Zone, Ninh Thuy Industrial Zone, the south of Cam Ranh and industrial clusters of Song Cau, Trang E, Dien Phu...
 
Khanh Ha
 
Translated by T.T